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Sales Team Triples Revenue Growth by Hiring People With No Sales Experience

The client needed to ramp up revenue growth while maintaining high employee performance and engagement. In order to scale their sales team amidst the labor crisis, they implemented Sprockets’ AI-powered solution. This empowered them to make smarter hiring decisions and surpass their revenue goals.

338% stat bubble

Key Takeaways

113%
Quarterly ARR Growth

The SDRs consistently increased performance across the team, therefore exceeding their planned capacity.

338%
Revenue Growth

They exceeded the industry averages for meetings booked, held, and won each month, resulting in dramatic revenue growth from 2020 to 2021.

7 Months
Payback Period

The SDR and AE teams drastically reduced their payback period by booking bigger deals.

Sales Team Triples Revenue Growth by Hiring People With No Sales Experience

Key Takeaways

113% Quarterly ARR Growth

The SDRs consistently increased performance across the team, therefore exceeding their planned capacity.

338% Revenue Growth

They exceeded the industry averages for meetings booked, held, and won each month, resulting in dramatic revenue growth from 2020 to 2021.

7-Month Payback Period

The SDR and AE teams drastically reduced their payback period by booking bigger deals.