The current employee turnover rate in the fast food industry is 150%. This alarmingly high percentage makes recruiting for restaurants within the QSR industry difficult, especially during a global pandemic. So, what is the best way to find restaurant employees that will work hard and stay long-term despite industry challenges? Our team compiled strategies that hiring managers can implement to learn how to recruit staff for QSRs.
Did you know that the average cost of training a QSR employee can be $3,500? Save money and find your ideal restaurant employees with Sprockets! Our AI-powered platform empowers hiring managers to predict new hire success, ultimately reducing employee turnover by 22%.
How to Recruit Employees for Your QSR
1. Utilize Social Media Marketing
If you’re wondering how to recruit entry-level employees at your QSR, social media is the way to go. 75% of QSR employees are Gen Zers and Millennials, so you must think the way they do. The younger generations react to short, personalized videos on social media platforms, like Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube. Create a video showcasing your brand, company culture, work environment, and employee benefits. Don’t forget to include popular and trending hashtags to widen your applicant pool!
2. Transform Your Job Descriptions
A key strategy to recruiting restaurant employees is to craft effective job descriptions. This may be the first impression applicants have of the position, so it’s crucial your job posting emulates the job opportunity. The job description should be specific and clear: Tell the applicant why they should work for you.
3. Source Candidates From Multiple Sources
Now that you have perfected your job description and posted on social media, market your QSR position through multiple sources to find restaurant employees, including:
- National Restaurant Association: To attract ideal applicants and those with previous restaurant experience, advertise your QSR positions in this highly recognized industry page.
- Careers Page: Career pages account for 52% of restaurant hires. Include a link to your careers page on your restaurant website, digital advertising, and in your social media profiles.
- Job Boards: Post to multiple job boards such as Snagajob, ZipRecruiter, and Upward to increase your chances of finding the right fit for your QSR.
- Community Resources: Reach out to your local community for help! Post flyers at local businesses and community centers. Contact local schools, colleges, and work-study programs to offer various positions for qualifying students. Each connection will remember your efforts, which can generate a steady supply of applicants.
4. Hire Internally
Perhaps you’re struggling with how to hire employees quickly. Consider hiring from within — internal hires have increased 20% since 2019. Hiring internally offers a significant amount of benefits. The onboarding and hiring process for internal employees takes fewer resources. Plus, internal hires are already familiar with the QSR work environment, leading to an increase in productivity and employee retention.
Spend 37% Less Time Hiring
Say goodbye to wasted interview time with Sprockets’ AI-powered platform. Our Applicant Matching System analyzes potential hires that meet your top-performers’ metrics for success, empowering hiring managers to choose the ideal applicant and allocate resources elsewhere.