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Industry Trends

5 Convenience Store Management Tips

5 Convenience Store Management Tips 1016 528 Sprockets

Between the rising cost of gas prices, continuous supply chain issues, and the never-ending labor shortage, convenience store management is not an easy task. You’re probably burnt out trying to find a solution for everything that is out of your control. Take a deep breath because we are here to help you with what you can control. Whether you just opened your c-store or have years of experience under your belt, here are five convenience store management tips to help your business thrive. 

How to Manage a Convenience Store

1. Stay Up-to-Date on Industry Trends

If you want to stay ahead of your competitors, keeping up with c-store trends is a must. Regularly read credible publications like CStore Decisions and NACS Magazine. You can also listen to c-store podcasts, talk to your customers, visit other stores, and network with industry professionals at trade shows to stay in the loop! To save you some time, here are a few current c-store management trends:

  • Frictionless Technology: Top c-store retailers take advantage of the latest and greatest technology to ensure a seamless experience for their customers. Solutions like Mashgin enable c-store associates to focus on daily operations and provide guests with an instant, 22-second checkout. Say goodbye to lines and wait times! Plus, this technology provides insight on what customers are buying, so owners can make smarter decisions. 

 

  • More Food Options: Some c-stores have found success focusing on healthier, more elaborate meal options like fresh sub sandwiches for their customers. One Thronton location in Kentucky, for example, found that over 30% in annual profit came from fresh food. Similarly, a Neon Marketplace location began thinking of their c-store as a “quick-service restaurant hybrid” in order to satisfy the needs of multiple types of customers: coffee, food, fuel. 

 

“We really wanted to grasp that consumer who’s going to fill up their gas in the morning, but then they’ll pick up their order from Starbucks for breakfast, and then maybe at lunch they’ll take a trip to Panera.”

Elise Babey, Neon Senior Manager of Product Development & Supply Chain

2. Take Care of Your Employees

Like you, your employees are stressed, exhausted, and burnt out. Their mental health and well-being is crucial to your c-store’s success. Praise your employees for their accomplishments and even consider recognizing them in front of their peers. 40% of employees say that they’d put more effort into their job if they were recognized more often. Recognition makes your workers feel appreciated, leading to higher productivity and an increase in morale. A recent survey even found that 91% of HR professionals believe recognition leads to an increase in employee retention. 

In the same vein, another convenience store management tip is to offer competitive employee benefits and pay, if possible. The COVID-19 pandemic has shifted what people want in a job. In fact, a 2022 report found that the top four reasons workers consider another position is to have better pay, benefits (in general), health-care benefit (specifically), and work-life balance. The last thing you want is your best associate to leave your c-store for better employee benefits. Gym membership discounts, child care resources, and tuition reimbursement are just a few creative ideas to ensure your employees feel appreciated. 

3. C That Your C-Store is Clean 

This may seem obvious, but the cleanliness of your c-store can easily get overlooked when you’re overwhelmed. Your customers’ first impressions of your business should be inviting! In fact, studies show that a messy, disorganized store reduces the time customers spend shopping. Cluttered stores cause confusion, so the chances of customers leaving without purchasing anything are greater. Don’t miss out on easy sales and do your best to ensure cleanliness at your c-store is a priority. Your customers will thank you. 

4. Implement Convenience Store Management Companies

If you’re a multi-unit c-store owner or operator, consider looking into retail management companies to clear your plate. Companies like StrasGlobal and LPT provide a number of solutions that can be customized to fit the needs of your locations. Need assistance with preparing food? Training new employees? Or maybe even marketing? There’s nothing wrong with asking for some help, especially when you’re feeling burnt out.

5. Add Sprockets’ Solution to Your Hiring Process

Your c-store won’t succeed without a strong team of reliable, driven individuals. They are the foundation of your business and influence your customers’ experiences. Luckily, Sprockets’ solution is the easy, effortless way to hire and retain top-tier talent. Our convenience store management software reveals which applicants will succeed and stay long-term like your current best associates. Say goodbye to wasted time — Sprockets gives you three hours of your day back. Plus, the platform is proven to boost employee retention by 43%, on average.

A woman thinking and text reading "What Does the Future of Hiring Look Like?"

What Does the Future of Hiring Look Like?

What Does the Future of Hiring Look Like? 1016 528 Sprockets

If there’s one key takeaway from the labor crisis, it’s that the traditional hiring process has fundamentally failed businesses, leading to massive layoffs and closures. Both employers and employees have suffered because people are still relying on an outdated, ineffective process. Change isn’t always easy, but there must be a dramatic shift in how we hire applicants. The current system is unsustainable, and progress is necessary if business owners want to survive the labor shortage and prepare for any other potential challenges. So, what does the future of the hiring process look like? Let’s discuss where it’s been and what is likely to change in the years to come.

Of course, you don’t need to wait years for a solution to your hiring issues. Sprockets is proven to drive results for top brands, speeding up the hiring process and improving 90-day employee retention by an average of 43%!

Get Ready for the Future of Hiring

The Past

Did you know that the traditional hiring process likely dates back to the 1400s? Sources suggest that Leonardo DaVinci created the first resume in 1482 to earn patronage from the Duke of Milan. It’s an outdated practice to judge applicants based on resumes (and who really wants to spend the time reading all those resumes, anyway?) 

Once resumes became a standard institution of the recruitment process, it turned into a requirement for job seekers to try and fit all of their qualifications on a single piece of paper, and recruiters were tasked with trying to assess an entire human being based on a short list of skills.

The Present

While resumes remain a staple of many businesses’ hiring procedures, modern technology has made it easier to learn more about candidates. Tools such as applicant tracking systems, pre-employment assessments, video interview platforms, and even social media websites like LinkedIn have drastically improved the process. 

However, even with these advancements, companies all over the world still struggle to hire and retain high-quality employees. Some are trying creative recruitment methods, such as implementing employee referral programs and re-engagement campaigns for previous applicants. 

Many businesses are also turning to AI-powered solutions like Sprockets’ hiring platform to save time and reduce costly employee turnover. While there are numerous articles circulating about artificial intelligence in the hiring process, it’s important to debunk a few myths. 

First, AI is not here to replace human labor. A McKinsey report found that just 5% of jobs are fully automatable, and people will always play an important role in the workplace. AI-powered solutions just empower employees to be more productive by eliminating tedious tasks and providing deeper insights to make more informed hiring decisions.

According to Human Resource Executive contributor Matthew Spencer, “AI can become a secret weapon for hiring professionals in avoiding the obligatory, monotonous tasks they’ve always resented while enabling hiring teams to unearth things about their candidate pools that would otherwise remain unseen…Ultimately, AI is never going to replace HR professionals, but it can make them more strategic and indispensable contributors.”

It’s also important to note that while there are concerns over other hiring solutions adding to the bias they claim to eliminate, the Sprockets platform is scientifically validated to remove bias from the hiring process. It can help with your DEI initiatives while improving employee retention since the platform doesn’t require you to look at a resume, conduct an interview, or even see a candidate’s name. Sprockets will just evaluate applicants using AI and natural language processing, and then it can alert you when an ideal hire has been found!

The Future

If the current hiring trends continue, it’s safe to say that technology will play an increasingly critical role in the process. Some level of human oversight will likely always be required, but hiring could become much more automated in the near future. The best thing for businesses to do is to keep up with these tech trends so they don’t fall behind competitors. After all, technology has already proven to make people more productive, and the new generation of workers (Generation Z) is more tech-savvy than ever. You’ll want to ensure a positive candidate experience just as much as you’ll want to make your own life easier. Job seekers don’t want to fill out tedious paperwork and wait weeks for an answer — those days are gone, and expectations have changed for the foreseeable future of the hiring process.

The Modern Staffing Solution for the Hourly Workforce

Start stabilizing your staffing levels today by hiring with the Sprockets platform! Sprockets’ hiring solution reduces employee turnover by identifying the highest quality candidates instantly based on shared personality traits with your top performers. With accuracy and efficiency, we’re empowering owners and operators to stabilize staffing levels across their locations. It’s the future of hiring — accessible today.

43% boost in 90-day employee retention
Two happy employees

Follow These 6 Hiring Trends to Attract Top Talent

Follow These 6 Hiring Trends to Attract Top Talent 1016 528 Sprockets

It can be overwhelming trying to keep track of hiring trends when you’re short-staffed and covering shifts to pick up the slack, but staying ahead of new trends in hiring can help you retain the best possible employees. We know you don’t have much free time, so we’ll cut right to the chase: If you want to set up your business for success — and keep it that way — consider implementing these 2022 hiring trends. 

Or, you can skip this entire blog and schedule your free, 15-minute walkthrough of the Sprockets platform, the fastest, easiest way to know which applicants are worth hiring and who will only cause you more of a headache.

 

How Do You Stay Current With Hiring Trends?

1. Connect With Applicants Before They Apply

Reaching out to candidates early on in the hiring process — even for hourly positions — benefits both the employer and job seeker. Remember, your job posting is one of millions, so it’s important to set your role apart. Social media platforms like LinkedIn are a great way to connect to potential hires. Take the time to send a brief message about your company, open positions, and why you think the person may be a good fit for your team. Applicants are more likely to apply and may choose your business over a competitor simply because you found them first.  

2. Data-Driven Recruiting 

All too often, traditional hiring methods rely on a recruiter’s intuition when choosing the perfect hire. However, this can lead to potential bias against certain types of people, whether it’s intentional or not. That’s why companies across various industries now lean on facts and data to help them make the best hiring decisions. Data-driven recruiting reduces turnover costs, increases employee productivity, and empowers hiring professionals to gain valuable insight on their process. But, how exactly do companies measure this? The answer is simple —technology. 

3. Technology

How has technology changed the hiring process? It has dramatically transformed the hourly workforce as employers now have access to a wider applicant pool. Plus, advanced solutions make the process faster and easier, so hiring professionals can focus on face-to-face operations like interviewing, onboarding, and training. During the height of the labor crisis, businesses turned to technology to compensate for their lack of employees. Owners and operators quickly realized that the right hiring solutions could help them make more informed decisions in a shorter period of time. Plus, technology has the ability to foster diversity, equity, and inclusion in the workplace. Basically, if you aren’t already using technology in your recruitment process, you’re falling behind.

1. AI Screening

More and more organizations are quickly realizing the 540-year-old resume is ineffective and time-consuming. Resumes don’t account for soft skills or an applicant’s personality, which is actually more important than direct industry experience. AI screening tools like Sprockets make it easy to see which applicants will succeed like your current top-performing employees. It’s more accurate and 37% faster than the traditional hiring process. These solutions also allow you to focus on running your business instead of stressing over which applicants will actually stay long-term.

2. Video Interviews

It’s no secret that the COVID-19 pandemic made it extremely challenging to conduct in-person interviews. To prevent falling further behind, employers turned to video interviews. This new trend (that’s surely here to stay) greatly widened the applicant pool. Employers could interview anyone – not just people that lived in their location’s city — and applicants had the flexibility to record their part of the interview on their own time. Recent research even found that video interviews are six times faster than phone ones! No wonder 86% of organizations now use virtual tech for interviews.

3. Sprockets

What would you do with three extra hours in your day? No, seriously, get three hours back in your day with our hiring solution. Sprockets uses artificial intelligence, natural language processing, and over 80 years of psychological research to instantly reveal which potential hires will perform like your best employees and stay long-term. There’s no need for resumes or even interviews. Plus, it’s trusted by top brands like Taco Bell, Chick-fil-A, and McDonald’s franchise locations to increase employee retention by 43%, on average. 

Why Tech Matters in Hiring: 2022 and Beyond

Learn how technology – like Sprockets’ AI-powered platform – is no longer optional for businesses. It’s required.

Must Have Hiring Tech E-Book
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Why Is Hiring So Hard Right Now?

Why Is Hiring So Hard Right Now? 1016 528 Sprockets

The hiring process can be one of the most stressful aspects of owning and operating a business. And that was true even before the COVID-19 pandemic and national labor shortage in the US. Today, companies are struggling so much to hire and retain employees that it might feel impossible to maintain stable staffing levels. Let’s discuss some of the pains you may be facing and offer proven solutions so that you never again have to ask, “Why is hiring so hard right now?”

Common Hiring Challenges and How to Overcome Them

“I Have No Applicants”

One of the most common complaints we hear from business owners about the hiring process is that they simply can’t get anyone to apply. And, with 11.5 million job openings in the US, it’s easy to see why some people feel that way. Job seekers have so many options right now, and the competition is fierce to grab their attention. While we believe this problem can be solved by increasing employee retention and hiring the right applicants from the start (even if you only have a few to choose from), we’re happy to provide some tips on how to increase applicant flow quickly.

Offering a competitive compensation package is one of the fastest ways to get more applicants, as long as you are able to do so. Just make sure you promote this clearly in your job postings. Too many people make the mistake of waiting until the interview to discuss pay. 

Patrick O’Rahilly, the founder of FactoryFix, shares his opinion on the matter: “I suggest complete transparency from the start. In fact, pay and salary rates should ideally be on the initial job posting. We’ve seen jobs that do not post a salary or pay rate receive only about half the applicants compared to jobs that do.” 

You can also widen your potential talent pool by considering more teenagers and entry-level workers as well as retired citizens who are looking to get back into the workforce. These groups of people can be some of the most eager to learn, adapt, and help your business grow.

“I Don’t Have Time for the Hiring Process”

Time is money, which makes the lengthy hiring process costly for individuals who normally need to focus on other tasks. For instance, the general manager of a fast-food restaurant that’s already understaffed might have to cover shifts for a cashier who called out or quit. So, they’re forced to operate a register and take customers’ orders rather than look through resumes and find someone for that role they so desperately need to fill.

However, let’s pause for a moment and rethink the idea of resumes. The tradition actually dates back over 500 years to when Leonardo DaVinci wrote a letter outlining his experience to earn patronage in 1482. Businesses can’t afford to rely on such outdated practices, especially during a labor crisis. It’s time-consuming, stressful, and ineffective.

Instead, streamline your hiring process with solutions like the Sprockets platform that shows you the best applicants without the need for resumes or interviews. Users spend 37% less time on the hiring process, on average. Think about how many hours that equates to in your work life and what a difference it could make to get those hours back!

“My Employees Keep Quitting”

Employee turnover is another major reason why hiring is so hard right now. According to ADP Research Institute’s People at Work 2022: A Global Workforce View, 7 in 10 workers have considered a major career change this year. Another study found that 55% of hiring managers said retention and turnover are the top issues hurting their ability to hire staff and grow their companies. (That means turnover ranked above hiring, in general, as their No. 1 struggle!)

We spoke with our very own talent acquisition manager, Katie Tumbleston, to get her thoughts on the employee retention challenges that businesses are facing right now: 

Katie Tumbleston“We are in the midst of real change when it comes to the dynamic between employers and employees. This change is and will continue to be uncomfortable for employers as they navigate how to best retain quality employees. They need to find answers and solutions for questions such as, ‘How much flexibility do we allow for start and finish times? Should we offer a four-day workweek? How much PTO do we encourage staff to take? How do we support both entry-level and more senior workers/staff in their growth? What perks and incentives can we provide to ensure our staff stay and continue to thrive with us?’” 

It can take some time to ponder these questions and discover what’s right for your particular business, but there are a few key points to remember. First, start focusing on improving employee retention, especially when it comes to keeping your best workers. Also, make sure you keep current employees engaged with team-building activities as well as growth opportunities. More and more people are searching for meaningful careers — not dead-end hourly jobs. You can provide this to your employees, even in the fast-food industry.

Make Hiring Less Stressful With Sprockets

The fastest, easiest way to solve all of these problems is with Sprockets’ hiring platform. It reveals which applicants will succeed like your current top performers, removing the guesswork and drastically reducing the time you need to spend on the hiring process. You can even get instant alerts when Sprockets finds your ideal applicant, then reach out to set up an interview or extend an offer in seconds. It’s trusted by top brands like Chick-fil-A and is proven to improve employee retention by 43%, on average.

Schedule your free demo of Sprockets today! It only takes 15 minutes to get started, and it will save you numerous hours in the long run.

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Everything You Need to Know About the 2022 National Restaurant Association Show

Everything You Need to Know About the 2022 National Restaurant Association Show 1016 528 Sprockets

We’re less than a month away from the National Restaurant Association Restaurant, Hotel-Motel Show® in the Windy City….are you ready for it? Our Sprockstars sure are. From networking events to keynote speakers to celebrated demos, we’ll walk you through everything you can expect at the biggest show in the Western Hemisphere. 

Don’t forget to eat some of Chiago’s famous deep dish pizza and visit us at Booth #652. We’ll happily answer your questions. But why wait? Get started now by booking a brief, 15-minute demo of the easiest hiring solution that’s trusted by some of the world’s biggest foodservice brands.

 

 

Why You Should Attend the National Restaurant Association Show

This is the first National Restaurant Association Show since the COVID-19 pandemic rocked our nation. Anticipation for the Show is high as both the 2020 and 2021 shows were canceled. This year, the event will welcome attendees May 21 through 24 at the McCormick Place in Chicago, IL. Over 1,300 exhibitors and 900 product categories including food, beverage, technology, and tableware, will be featured during the four-day show. 

Plus, it’s not just restaurant owners that attend, but lodging, c-store, and retail businesses as well. Notable brands making a comeback to the National Restaurant Association Show 2022 include Chipotle, Domino’s, Starbucks, TriMark, Sodexo, Holiday Inn & Suites, IHG, Aramark, 7-Eleven, and Kwik Trip.

With representation from all 50 states and 110 countries, there’s no other place to interact with the entire foodservice industry ecosystem.”

– National Restaurant Association Show

The hype around the Show isn’t exclusive to attendees — exhibitors are equally excited: “It has the potential to be one of our best shows and generate the most leads and revenue,” says Tyler Chambers, Senior SDR Coordinator at Sprockets.

What You Can Expect at the National Restaurant Association Show

Food & Beverage Demos

Watch and learn from seasoned chefs as they whip up mouth-watering dishes right before your eyes! They’ll teach you the latest trends in food and beverage, skillful techniques, and how to tackle industry obstacles. Featured experts include internationally-renowned entrepreneur, chef, author, and TV personality, Maria Loi, as well as Cassie Sakai and Tiffany Derry. You can view the full list of speakers here.

Book Signings

Bookworms and chefs can unite after the culinary demos. Readers will have the opportunity to meet celebrity chefs like award-winning author Edward Lee and bestselling author Deborah VanTrece, and have their books signed! Attendees are welcome to bring books from home or purchase prior to or during the signing at the bookstore in the Grand Concourse.

Keynote Speakers

Hear from Alexis Ohanian, co-founder of Reddit, and Starr Marcello, deputy dean of MBA programs at University of Chicago Booth School of Business, as they explore current industry challenges and unpack the complex question: What do these disruptions mean to our industry, and how can we prepare for and embrace them?” Sub-topics include crypto currency, web 3.0, social and cultural shifts, and the future of the foodservice industry. 

Workshops

As the hospitality industry continues to navigate current challenges, experts will provide insight on complex topics so you can apply their knowledge to your own business. Participants can choose (or mix and match!) between three workshops: Ghost Kitchens & Virtual Brands: Risks, Opportunities and Execution, Navigating the Foodservice Technology Landscape, and ServSuccess Restaurant Leader Workshops. 

Kitchen Innovations (KI) Awards 

The Show has not one, not two, but three years worth of KI awards to hand out in 2022. This will be the largest showroom in over 100 years. Discover the best equipment for your business that focuses on automation and sustainability while generating industry growth. 

Industry Night Out

Last, but not least, as part of their Project Beverage plan, attendees are invited to Industry Night Out. Party on Offshore — the largest rooftop in the nation — enjoy some of the best views of Chicago, watch mixology demos, and mingle with foodservice industry professionals. You never know, some of the best business deals happen while sipping on cocktails and appetizers.

Stop Stressing About Hiring and Start Focusing on Daily Operations

Enough is enough; it’s time to end your hiring nightmare. Say goodbye to pointless interviews and no-call-no-shows when you hire with Sprockets. Our solution empowers owners and operators to predict applicant success without resumes or even interviews! The platform reveals who will mesh well with your team and stay long-term. It’s proven to work and trusted by top brands like Domino’s, Chick-fil-A, and Taco Bell to increase employee retention by 43%, on average.

 

A hotel receptionist and text reading "This Simple Strategy Helps Hotels Compete With Airbnb"

This Simple Strategy Helps Hotels Compete With Airbnb

This Simple Strategy Helps Hotels Compete With Airbnb 1016 528 Sprockets

Airbnb has drastically changed the landscape of the lodging industry since 2008. It now boasts over five million listings (more rooms for rent than any hotel chain), with hosts attracting over 500 million guests annually. The rental company shows no sign of slowing down, worrying hotel owners and managers around the globe. However, there’s nothing wrong with some competition. It can be a catalyst for positive change, and we’ll gladly guide you through it. Discover how hotels can compete with Airbnb by following the strategies outlined below.

Of course, any successful business needs a foundation of fantastic employees. The first thing you should do to compete with Airbnb is to hire more applicants like your current top performers. It’s easy with Sprockets, a hiring platform that top brands trust to build a strong, cohesive staff that stays long-term. It’s proven to boost employee retention by 43%!

How Can Hotels Compete With Airbnb?

Understand Airbnb’s Impact on the Hotel Industry

Aside from the sheer number of lodging options available to potential guests now, Airbnb has had a profound impact on the hotel industry and travel trends. It has made unique experiences just a few clicks away. People can stay in anything from a treehouse in Alabama to an igloo in Alaska with stunning views of the Northern Lights. This trend is compounded by the fact that younger generations, including Millennials and Gen-Zers, value memorable experiences more than ever before. Ultimately, Airbnb has become their preferred choice when it comes to travel.

Hotels vs. Airbnb: Play to Your Strengths

While travelers choose Airbnb for its unique properties at reasonable prices, hotels have their own advantages. For instance, many business travelers still prefer to stay at hotels, especially those with their desired amenities and a convenient location near restaurants and convention centers. Hotel guests also enjoy daily housekeeping, complimentary breakfast, room service, workout facilities, and more. They may even get access to spa services, depending on your hotel. 

Set Yourself Apart With Top-Tier Service

According to a report by Deloitte, “Hoteliers need to turbocharge the guest experience and tune into their needs to drive loyalty and increase repeat business.” Take advantage of the fact that you can offer guests amenities and services that Airbnb properties lack. Do this by promoting them on your website, OTAs, and especially your Airbnb listing if you choose to advertise on their platform. Just make sure you deliver on the value you promise guests. A positive guest experience often makes the difference between a repeat booking and a negative review that could damage your reputation.

Maximize Your Chance of Success With Sprockets

Hotels have that “human element” that sets them apart from Airbnb rentals, but you need a staff full of five-star employees to deliver a five-star experience. It’s easier than you think. Simply hire more applicants like your current top performers using Sprockets’ hiring platform. It predicts success with pinpoint precision, enabling you to make the best hiring decisions and provide incredible guest experiences that will turn visitors into repeat customers — and inspire them to leave glowing reviews online!

Get a free, 15-minute demo to start hiring the best hotel staff so you can compete with Airbnb.

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A hotel receptionist and text reading "Hotel Industry Trends in 2022: What You Need to Know"

Hotel Industry Trends in 2022: What You Need to Know

Hotel Industry Trends in 2022: What You Need to Know 1016 528 Sprockets

Staying ahead of trends is the key to success in a competitive industry like hospitality. It could mean the difference between guests choosing your hotel over a competitor, and on a larger scale, it determines the level of success you can achieve. Make your business the best it can be — and help it stay that way by keeping a keen eye on these hotel industry trends.

One of the top hospitality trends of 2022 is not a positive one, but it can be turned around. We’re talking about the rapidly increasing struggle to attract applicants. Luckily, there’s a free guide that can help: 4 Steps to Reduce Your Reliance on Applicant Flow. You’ll discover how to overcome the labor shortage with ease!

Top 3 Hotel Industry Trends

The Rise of Technology

Unless you own a romantic bed and breakfast in the mountains where the sole purpose is for guests to leave the world behind, then you need to stay ahead of hotel technology trends. And it’s much more than simply offering free Wi-Fi. You need to go above and beyond with technology that creates a top-notch guest experience and sets you apart from competitors. Consider putting Amazon Alexas in every room, offering keyless entry via an app, and adding virtual tours to your website so potential guests can look before they book.

All of your technology doesn’t have to focus on the guest experience, though. Recent innovations can make your life easier, as well, like AI-powered revenue management systems and convenient employee scheduling tools. There’s even a hiring platform that predicts applicant success, empowering you to find the right fit for your hotel and boost employee retention by an average of 43%!

A Greater Focus on Sustainability

87% of travelers want to travel sustainably, and 68% of clients actively seek eco-friendly hotels. So, it’s no longer optional to implement eco-friendly initiatives at your hotel. You must consider sustainable practices if you want to attract the most guests and maximize occupancy. 

There’s a wide variety of green practices you can try, from putting environmentally friendly amenities in bathrooms to installing solar panels on your roof. It can even be as simple as choosing cleaning products that don’t contain any harmful chemicals.

The Growing Popularity of “Bleisure” Trips

Millennials tend to value experiences more than tangible possessions, which might contribute to the recent increase in “bleisure” trips. Essentially, people are extending business trips so that they can stay for a bit longer and enjoy destinations without the stress of work. These “mini-vacations” often involve them bringing friends or family members along. 

Take advantage of this trend by promoting how your hotel can be the best of both worlds. You can advertise conference rooms, workspaces, desks, and your convenient location to business-travel hotspots. Then, you can tie it all together by mentioning how it’s the perfect place to relax with luxurious accommodations and tourist attractions nearby.

Is Your Retention Trending Downward?

One trend that we hate to see is a decrease in hotel employee retention. While some hoteliers simply accept it as part of doing business in the hospitality industry, others solve the problem with Sprockets. Our staffing solution is proven to reduce costly turnover by helping you make the best hiring decisions every time. It reveals which applicants will succeed and stay long-term like your best workers, improving employee retention by an average of 43%!

Get your free, 15-minute demo to quickly stabilize staffing levels at your hotel.

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The Essential Guide to Hotel Technology

The Essential Guide to Hotel Technology 1016 528 Sprockets

Nearly 4 million hospitality jobs were lost in 2020 due to the COVID-19 pandemic, according to the American Hospitality and Lodging Association. As the hospitality industry recovers from recent hardships, it’s time to take a closer look at your hotel technology. We know finding the right solution for your hotel can be a challenge. It might not even be on your current list of to-do’s. That’s why we’ve compiled a list of lodging tech essentials to ensure a positive, exceptional experience for your guests and a profitable, stress-free environment for you. We’ll even tell you about a hiring solution that is proven to boost staff retention by 43%.

 

 

Benefits of Technology in the Hotel Industry

Hotel technology optimizes daily operations to ensure your business runs smoothly. Before we dive into which tools are right for you, here are some of the many benefits of implementing hotel technology. 

  • Save Time and Money 
  • Predict Hotel Industry Trends
  • Improve Sustainability Practices
  • Create a More Enjoyable Guest Experience
  • Boost Hotel Staff Retention 
  • Increase Hotel Revenue

Current Technology Solutions in the Hospitality Industry

Artificial Intelligence (AI)

According to Hotel Technology News, artificial intelligence in the hotel industry is “imperative in order to stay in business.” In the last four years, AI has grown by 270%. However, when it comes to AI hospitality, there are some common misconceptions. 

AI is not meant to replace employees. Rather, it allows hotel staff to spend more time on everyday tasks. Although there are a plethora of examples of artificial intelligence in the hotel industry, we narrowed it down to three useful ones:   

  • Revenue Management System: Supercharge your revenue with this AI pricing decision tool. “The speed and complexity of the pricing decisions are unmatched by the most seasoned revenue manager.” Hotels large and small have seen dramatic results, with top brands reporting an increase in annual revenue by millions of dollars and smaller ones reporting a 15% “sales lift.”

 

  • Smart Hotels: Smartphones, smart homes, smart… hotels? Yup, that’s right. These tech-savvy hotels are mostly automated through the Internet of Things (IoT) for the benefit of guests and owners. From Amazon Echo devices in guests’ hotel rooms to apps that allow guests to check in and control the entirety of their stay, smart hotels could be the future of the lodging industry. 

 

  • Sprockets: Imagine what you could do if you could clone your best hotel employee. The possibilities are endless with Sprockets, a hiring platform that predicts which applicants will succeed like your current top performers. Our solution empowers hoteliers to build strong, cohesive staff that will go above and beyond for their guests and stay long-term. Forget sifting through piles of paperwork and wasting time with bad interviews — Sprockets is proven to reduce time spent on the hiring process by 37%, on average.

 

Sustainable Solutions

Reduce your hotel’s carbon footprint, improve energy efficiency, and attract more travelers with green tools like occupancy-based sensors — climate activists, Millennials, and Gen-Z guests will thank you. In fact, a recent study found that Gen-Zers will lead travel spending in 2022, so it’s important to take their ideals into account. Plus, 67% of all guests would spend a little more to help “reduce the environmental impact of their stay.” 

 

  • Occupancy-Based Sensors: These sensors are placed in hotel rooms and are triggered by motion. They’re able to detect when a room is unoccupied and shut off the power to save energy. In other words, occupancy-based sensors dramatically reduce hotel energy cost per room.

 

  • LED Lighting: Did you know that energy-efficient LED lights save up to 20-25% of energy compared to traditional lighting? Oh, and they even last longer, saving you time (no more replacing light bulbs every month!) and money you would spend on electric costs. No wonder LED lights are a growing technology in the hotel industry.

Why Your Hiring Process Is Broken and How to Fix It

Relax just like your guests and let us tidy up your hiring challenges. If you’ve made it this far but are still stressing over hiring challenges, check out our free guide: Why Your Hiring Process is Broken and How to Fix It. Learn how to attract, hire, and retain the right workers for your hotel by leveraging the mental makeup of your best staff members.

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A notepad that reads "We're Hiring" and text reading "Labor Shortage Solutions: Learn How Some Businesses Found Success"

Labor Shortage Solutions: Learn How Some Businesses Found Success

Labor Shortage Solutions: Learn How Some Businesses Found Success 1016 528 Sprockets

Employees are the lifeblood of a business, so what do employers do when workers quit in record numbers and their applicant pool dries up? Unfortunately, many have been forced to reduce their hours or simply shut down due to the labor shortage. Many others, however, have thrived despite the labor crisis.

Below, find some potential strategies for dealing with a tight labor market, including the proven solution that top brands like Bojangles trust to hire and retain employees: Sprockets. Our hiring platform empowers businesses to boost employee retention by 43% and spend 37% less time on the hiring process. What would you do with that extra time and peace of mind?

Why Is There a Labor Shortage?

The truth is that there’s no simple, single explanation for what is causing the labor shortage. Of course, many people point to things like health concerns, federal unemployment benefits, and low wages. 

It’s a combination of these factors as well some often-overlooked reasons, like the desire for more work flexibility, a childcare crisis that’s forcing parents to stay home, and early retirements. Industries like food service and hospitality are especially struggling with what has been termed “The Great Resignation,” stemming from entry-level workers questioning what they really want to do with their careers.

What Can Businesses Do to Solve Staffing Problems?

However you choose to slice the staffing crisis, businesses are desperate for solutions. And, it’s not as simple as posting jobs on Indeed, crossing your fingers, and waiting for the applications to roll in. (Although, wouldn’t that be great?) Employers must get creative with out-of-the-box recruitment strategies or shift their focus off of recruitment entirely. Here are some ideas:

The Hiring Solution That Top Brands Trust

At the end of the day, you can’t flip a switch and amplify your recruitment funnel. But imagine you need to fill a position ASAP and only get two applicants — they both seem the same on paper, but one will succeed and stay longer than the other. You can’t afford to make the wrong decision, especially during a labor shortage.

So, don’t risk relying on your gut feeling. Know for sure who will be the right fit for your business by using the Sprockets hiring platform. Top brands trust it to make more informed hiring decisions and thrive despite the labor crisis, including a Bojangles franchise group that achieved 95% employee retention and uncovered $134,000 in savings in only 90 days!

Get a free demo of the Sprockets platform today so you can stabilize staffing levels!

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Someone pointing to a sign that reads "2022 GOALS" and text reading "New Year’s Resolution for Businesses: Hire Smarter in 2022"

New Year’s Resolution for Businesses: Hire Smarter in 2022

New Year’s Resolution for Businesses: Hire Smarter in 2022 1016 528 Sprockets

To all the owners and operators who struggled with staffing in 2021: It’s time to turn over a new leaf by reducing employee turnover in 2022. Don’t worry — it’s easier than you might think. Simply follow the steps below to hire applicants who will succeed and stay long-term. Numerous other businesses have thrived despite the labor shortage by listening to our advice, so what do you have to lose besides the headaches caused by a stressful hiring process? (We doubt you’ll miss those, though.)

3 Steps to Stabilize Staffing Levels in the New Year

1. Save Time by Implementing Hiring Tech

If it feels like there’s not enough time in the day to focus on the hiring process with everything else you need to worry about, you might want to look into tech solutions. Recent advancements have enabled numerous businesses to thrive despite the labor crisis, and technology is only becoming more necessary as time goes on. 

Stay ahead of hiring trends and save valuable time by checking out some of the options we outline in our guide to must-have hiring tech. You’ll discover proven solutions to optimize every step of your process, from screening to scheduling employees.

2. Boost Applicant Flow by Optimizing Job Postings

It’s more important than ever to make your employment opportunities stand out from the millions of other businesses desperate to hire workers. One of the best ways to accomplish this is by creating job postings that resonate with your target audience, shine a light on your company’s differentiating factors, and even contain the right keywords for search engine optimization. It’s also crucial to be selective about the job boards for your advertisement. 

These often-overlooked details could mean the difference between having high-quality candidates to choose from or feeling forced to hire anyone who submits an application. View our free guide on crafting effective job postings to ensure you maintain healthy staffing levels in 2022.

3. Improve Employee Retention by Focusing on Fit

The final and most important step to boosting employee retention in the new year is to focus on fit. For those of you who are unfamiliar with this, fit refers to how well a potential hire would perform in a given role and mesh with the current team. Finding the right fit, as opposed to traditional recruiting methods, involves identifying applicants’ soft skills, like communication and collaboration. A candidate’s mental makeup often proves to be more important than industry experience, essentially putting the relevance of resumes into question with the modern hiring process. 

It’s possible to hire for fit even with a shallow applicant pool. You just need to know what to look for in candidates — or have Sprockets’ AI-powered platform do the work for you. Learn all about it in our guide on how to reduce costly employee turnover.

Achieve All Three With One Proven Solution

Here at Sprockets, our New Year’s resolution is to help you achieve yours! Our hiring platform enables you to accomplish all of the above goals and so much more. Sprockets’ Applicant Matching System reveals which applicants will perform like your top-performing employees, helping you make more informed hiring decisions and improve employee retention. We even have Virtual Recruiters that can review and optimize your job postings to give you a better chance of attracting the right candidates for your business. 

If it sounds too good to be true, feel free to check out the testimonials and success stories from some of our many happy customers. And, make sure you get a free demo of our platform to see for yourself!

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